A lot of people are now considering buying Calabria property as either a lifestyle choice to holiday in the region or as an investment strategy or more commonly both.

An emerging market with in an established market, Calabria has massive potential thanks superb picturesque coastline and nice sandy beaches , warm turquoise waters , spectacular mountain landscapes, low cost of living, at the moment low property prices and world-class resorts and holiday properties being developed.

Let’s look at some of the economic & financial factors that are pushing the market forward and encouraging people to consider property in Calabria rather than other European tourist destinations .

Return on Investment: In 2007 Calabria properties increased in value by more than 30% according to an article in the Mayo Advertiser.

Excellent Tourist Potential: Calabria is and has been a popular holiday destination with the Italian people searching for relaxing piece & quiet seaside holidays as well as, would you believe it, active winter sports. Yes that’s right Calabria also has superb Alpine mountains ideal for skiing during the winter seasons .

Many new tourist resorts are now being built in and around the traditional towns and villages such as Tropea, Pizzo, Mareta, and Crotone for example.

Tropea was given the number 1 beach holiday spot in The Sunday Times Top 20 Beach Holiday report published January 2007.

Investment: The local and regional authorities have recognised Calabria’s tourism potential and are positively encouraging investment and tourism development in the region. Italy’s government is pledging 100 billion euros-worth of national and EU investment to the south coast including Calabria as part of a 2007 – 2013 cohesion plan.

Infrastructure improvements: The Salerno Reggio Calabria autostrada has been developed and improved and The Lamezia Terme airport is making connection a lot better .

These new developments offer affordable holiday properties that provide first-class facilities and superb access to the dramatic scenery, pristine white sandy beaches, clear warm waters and cultural attractions.
The statistics for tourism visitor numbers to Calabria are steadily increasing as the area is gaining exposure, development & investment

The superb climate , fantastic local cuisines and traditional Italian way of life that Calabria offers then it is no surprise that the region is now appearing on many holiday companies brochures. Meaning that more and more people from both Italy and other European countries are visiting Calabria.

As stated earlier the number of tourists is also increasing every year meaning good quality residential tourist resort properties should achieve high rental income .